Best Commercial Embroidery Machines for Your Business | Ricoma Australia
What to Look for in a Commercial Embroidery Machine
Choosing the right commercial embroidery machine is a crucial step in taking your embroidery business to the next level. With so many options on the market, it’s important to know what to look for to make a smart investment. We're here to walk you through the key factors to consider when selecting a commercial embroidery machine that suits your needs and business goals. Let’s help you find the perfect machine to support your success!
How to Know What You Need in a Commercial Embroidery Machine

The first step in choosing the right embroidery machine is understanding your specific needs. Think about your business goals, the types of projects you’ll be working on, and where you’d like to take your business in the future. Choosing a machine that lines up with these factors will put you on the path to success.
You’re Business Requirements
Your target market plays a big role in choosing the right embroidery machine.
- If you're focused on fashion, you'll need a machine that handles delicate fabrics and fine, detailed designs.
- For sportswear or uniforms, durability is key, so you’ll want a machine that can handle bold, high-impact logos with ease.
- For promo gear like hats, bags and jackets, flexibility is a must to work across a variety of products.
Planning to scale up? A multi-head machine can significantly boost production and save time.
Don’t forget – commercial embroidery machines are a major investment, so it’s important to set a realistic budget that includes the machine, software, accessories and ongoing maintenance. While cheaper options might be tempting, investing in a high-quality machine can save you money down the track by reducing downtime and repair costs.
Types of Embroidery Projects

Design complexity matters when picking the right machine. Some are built for simple, repetitive work, while others are designed for intricate, high-detail jobs. If you’re specialising in complex logos or personalised embroidery, look for a machine with advanced features and high precision.
The types of fabrics you’ll be working with also play a part. Not all machines can handle a wide range of materials, so versatility is key.
Machines with strong customisation options allow you to adjust colours, change layouts and fine-tune designs with ease – which is especially helpful when dealing with custom client requests.
Volume of Work
Understanding how much work you’ll be doing each day or week is essential. This helps ensure you choose a machine with the right speed and stitching capacity to meet your workload.
If you're handling high volumes, look for features like automatic thread trimming and colour changes – these can drastically improve efficiency and cut down on manual work.
Key Features to Consider
When investing in a commercial embroidery machine, look for features that enhance productivity, ensure consistent quality and support your growing business.
- Stitching Speed and Efficiency
Measured in stitches per minute (SPM), stitching speed has a big impact on how quickly you can get through your jobs. While a faster SPM increases output, it’s important to find a balance between speed and stitch quality.
Machines with smooth acceleration and deceleration help maintain consistent stitching at higher speeds. Added automation – like thread trimming, colour changes, and needle threading – will also save time and reduce manual labour.
- Embroidery Area and Hoop Sizes
The machine’s embroidery area determines how large your designs can be. Make sure your chosen model can handle your biggest projects without restriction.
Having a range of hoop sizes is also vital. Quick-change hoops make it easier to switch between jobs, saving time and boosting your overall productivity.
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Thread Colour Capacity

The number of needles on your machine affects how many thread colours you can use at once. More needles mean fewer manual thread changes, which is a huge bonus for multi-colour designs.
Look for machines with automatic colour changes – they save time and reduce the risk of errors, keeping your designs looking spot on.
- Durability and Build Quality
Commercial embroidery machines need to be sturdy and built to last. A strong frame helps reduce vibration and ensures consistent stitching quality.
High-quality components reduce breakdowns and minimise the need for frequent repairs. Investing in a well-built machine now can lead to fewer headaches – and lower costs – in the future.
5. Ease of Use and User Interface

The easier a machine is to use, the quicker you and your team can get up to speed. A simple, user-friendly interface helps streamline your workflow.
A large touchscreen display makes selecting, managing, and editing designs a breeze. You’ll spend less time navigating menus and more time stitching.
Features like on-screen editing – where you can resize, rotate, or adjust designs right from the machine – make everyday tasks faster and help reduce errors.
- Software Compatibility and Customisation Options
You’ll want a machine that works with a wide range of file types. This gives you more freedom to use pre-made designs or create your own.
Top-notch design software – like our Chroma Digitising software – can take your embroidery to the next level. Look for features like layering, colour management, and stitch simulation to streamline your workflow and sharpen your design accuracy.
- Maintenance and Servicing
Some commercial embroidery machines come with built-in maintenance features, like automatic oiling and self-cleaning. These can save heaps of time and help extend your machine’s lifespan.
Easy access for cleaning, oiling, and basic troubleshooting is a big plus – it means you won’t always need to call a technician for small issues.
A solid warranty and reliable customer support are also essential. Knowing you’ve got help available when you need it provides peace of mind and keeps your business running smoothly.
- Budget Considerations
Prices vary depending on features, brand, and capabilities. Set a budget that reflects both your current needs and future growth plans.
Remember to factor in ongoing costs like thread, needles, maintenance, and software upgrades. Having a clear understanding of total ownership costs helps you plan ahead and avoid surprise expenses.
It’s also smart to calculate your return on investment (ROI). Think about how much you can earn based on your output and pricing, then compare that with the cost of the machine and its upkeep. A great embroidery machine doesn’t just do the job – it helps grow your business and boost your profits over time.
Find the Best Commercial Embroidery Machine with Ricoma!
Finding the right commercial embroidery machine takes research – and a little hands-on experience – but the good news is, you don’t have to go it alone!
Here at Ricoma Australia, we’ve helped small business owners around the world grow their creative ventures and do more of what they love.
So, why wait? Browse our machines today and discover the perfect fit for your business.
Posted by Ricoma Australia on 7th Nov 2025